In this article, I discuss the process of building the financial plan for your startup.

If your product is aimed at the enterprise segment, you probably use ABM. In this article I discuss the process and desired outcomes.

Assess your startup risk adjusted cashflows to anticipate operational deficit, reserve attrition, and company distress.

Which way to go? Mockup or MVP?

PoCs, MVPs, and their important to emerging entrepreneurs

Time is the most limited resource for founders, before raising their first significant round. It is important to take it into account.