
Evolving Competitive Challenges for Hardware Vendors
The hardware landscape is changing fast. Old advantages like manufacturing scale or IP protection no longer guarantee success. Companies must now master global supply chains, use cost arbitrage, and build strong software layers. The new winners excel at both manufacturing and software, combining global efficiency with sharp local market insight.

IoT Tech Expo Europe
We’re excited to announce our participation in the IoT Tech Expo at RAI Amsterdam on September 24-25! Join us as we explore product strategies and initiatives shaping the future of IoT, Industry 4.0, and Smart Hardware. Let’s connect, share insights, and drive innovation together.

Contribution Margin and Break Even Quantities
Can your product idea become a sustainable business? This chapter introduces contribution margin and break-even analysis — two essential concepts for evaluating the viability of smart, manufactured products. Using a simplified model that assumes one-time transactions, we explore how price, cost, and sales volume interact. It’s a first step toward understanding smart product economics — before diving into recurring revenue, services, and platforms.

Interoperability Wins!
As industries embrace digital transformation, integration into collaborative data ecosystems is becoming critical. From construction to pharma and aviation, point solutions that connect via open standards and APIs scale faster, gain trust, and deliver greater value. This article explores why tools like Revizto, Hopper, and PhlexTMF succeed by aligning with data pipelines - and what vendors should consider when deciding whether to go it alone or plug in.

Smart AND Secured? Think Again.
smart tangibles benefit from enhanced utility but are susceptible to increased cyber threats. This post discusses strategies for smart product cyber resilience.

Smart Tangibles - Upcoming, 2026
Smart Tangibles explores the critical shift taking place as connected, learning, and adaptive physical products reshape user flows, raise consumer expectations, and build competitive advantage over traditional, non-responsive alternatives.

From Insight to Impact: Business Analysis for Product Leaders
Great products start with clarity, not features. Learn how business analysis turns insight into impact for smarter product decisions

Reviving iRobot: Build a Marketplace
Reviving iRobot by building a marketplace around the existing control app to increase revenue opportunities

Product Management - For the Physical World
Product Management for the Physical World tackles hardware age old design challenges and new opportunities.

חומרה זה קשה
חומרה היא אתגר עסקי מורכב: מיזמי חומרה סובלים משיעור כישלון גבוה, עלויות שקועות גבוהות, זמן השקה ארוך והשקעות כבדות במערכי ייצור ואספקה

Is LinkedIn Beyond Hope as a Content Platform?
This article discusses the weaknesses of LinkedIn as a content platform and explores remedies

Is Google's "Ai Overview Search" an SEO Killer?
The future of the search market in the AI era

Physical Product Validation, Before It's Too Late
About the urgent need and strategies for physical products early validation, focusing on differentiating factors.

Validated Ideation
The Fiona Effect: As products progress towards production, the balance between imagination and maturity shifts.

Physical Products: Early Validation is Key
Early validation is even more critical in physical products than it is for software.

Why is Hardware THAT Hard
Hardware development is really hard in comparison to software. Emerging trends alleviate this problem for smart connected products

Emerging Value Chains in Conversational AI
New business models and product considerations emerge as conversational AI comes into light.

Divesting from Israel: Protest or Necessity?
Original tweet and English translation by Einat Guez Uproar To say all hell broke loose following Papaya Global CEO Einat Guez's...

What's Going On With HiTech Layoffs?
Why did the Tech sector, until recently fighting tooth and nail for every candidate, start firing droves of employees? As 2022 rolls to...





















