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TheRoad

Product Strategy. Hands-on Consulting.

Product Task Force


 

How do you achieve product-market fit?​

​(in just six steps) 


  1. Identify your ideal customer persona

  2. Define a unique value proposition that truly matters to them

  3. Craft a product that delivers on that value

  4. ​Align your positioning with your competitive advantage and product features

  5. Phrase a unique selling proposition that generate tangible value to your users

  6. Measure, rinse and repeat


Never said it was 'easy'.




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