TheRoad

Can your product idea become a sustainable business? This chapter introduces contribution margin and break-even analysis — two essential concepts for evaluating the viability of smart, manufactured products. Using a simplified model that assumes one-time transactions, we explore how price, cost, and sales volume interact. It’s a first step toward understanding smart product economics — before diving into recurring revenue, services, and platforms.

Product due diligence for investors, M&A team: How does technology and business fit in a new context?

Early validation is even more critical in physical products than it is for software.

This article analyzes the potential risk and profitability of BNPL - Buy Now, Pay Later - lending, using static and probabilistic stress test approach.

Different financing strategies call for different valuations, necessitate different financial plans.

Does investors' shock verdict mean Wix is to shift its strategy from growth to profitability?

5-step process to assess biz opportunities: market, competitors, UVP, GTM, profit—ending in ROI-based go/no-go decision.