TheRoad

In Copenhagen? Take advantage of this opportunity to discuss product strategy, business models for smart hardware, connected devices, and...

Can your product idea become a sustainable business? This chapter introduces contribution margin and break-even analysis — two essential concepts for evaluating the viability of smart, manufactured products. Using a simplified model that assumes one-time transactions, we explore how price, cost, and sales volume interact. It’s a first step toward understanding smart product economics — before diving into recurring revenue, services, and platforms.