EyWiz, by EyeClick

EyeClick set out to evolve its standalone interactive projector, into a multi facetted platform, in order to address the growing need for continuously updated, locally relevant educational interactive content.

The device itself lacked the digital layers required for scale - online content renewal, authoring workflows, cultural adaptation, and multi-channel distribution.

TheRoad partnered with EyeClick to design and deliver a platform transformation. We defined and executed a multi-product roadmap spanning from a web application Content Management System, an Android-based game console, a mobile application, and a series of configurable educational games.

Part of our work involved assembling and managing a multidisciplinary content team of pedagogic experts, editors, and designers.

This enabled the scalable production of hundreds of educational games, turning a closed device into an open, renewable content platform fit for diverse classroom environments.